Established in Tampa, Fla. in 2008, the Big Frog Custom T-Shirts & More franchise has expanded its network nationwide, landing in Woodbury in 2014.
Specializing in garment decoration, Big Frog embroiders, screen prints and digitally prints on a variety of clothing items. Designing primarily on T-shirts, they also create on other pieces like sweatshirts, polo shirts and hats.
In an effort to be fashion-forward, they have partnered with large-name brands such as North Face, Under Armour and Spyder. However, with many competitors in the field, owner Eric Morley says, “The one thing that really differentiates us, is we do direct to garment printing.”
With their unique ability to create something with no minimum quantities or fees, customers can come in with an idea and walk out with the desired product within 24 hours through digital printing—essentially like printing on a sheet of paper.
The difference between digital printing and normal screen printing is quite substantial. With screen, the ink is essentially laid on top the fabric. Whereas with digital, a more environmentally friendly water-based ink seeps into the fibers and re-dyes the fabric to create a clean finish without altering the texture of the material—making Big Frog products more vibrant and cost-effective, too.
With in-house designers, Big Frog is able to work directly with customers to make their vision come to life through a variety of images, texts and colors.
“They may not have the design knowledge, but they have the ideas,” Morley says. “It is fun to watch the creative process.”
Big Frog has collaborated with local schools, nonprofits and the Woodbury Area Chamber of Commerce to increase community relations. “We just love that [Big Frog] is a business that allows us to be connected with the community. It is really great to hear people say that they want to shop local and want to support small,” Morley says. “We hope to grow and to continue to give back to the community as much as we can. We are just very blessed to be a part of it.”